Social Media Management - 12 months
Have you got the creative vision but time runs out at the end of the day leaving your marketing needs unaddressed? The Social Media Management plan is the perfect implementation solution for salon and spa professionals looking to improve strategy without more labor. You will be required to complete a brand identity questionnaire prior to admittance into this program. Many of our clients find that they are in support of polishing their brand identity and that service is also available at Richard Merrill Consulting but not included in the cost of the social media management. We do require that you schedule the Social Media Audit prior to enrolling in this program.
Our social media management pricing averages $625 per month, that’s just $20.54 per day! Please note that this price is our fee to perform services on your behalf. It does not include any advertising dollars to run paid ads on social media. It compensates us for the time it takes to conceptualize, create and manage your monthly campaigns. You will have a well-trained and experienced social media manager assigned to you who will run your campaign, engage your audience and report the results directly to you. The value of this service is that it will save you time, money, and allow you to focus on more important aspects of your business.
While we implement organic approaches to build your followers and engagement, you may elect to allocate an advertising budget to expedite this process and grow faster. We do not bill you for your advertising budget, but will develop and manage your advertising campaign. We recommend spending $150 on paid advertising campaign to build followers or engagement. However, typically the more you spend, the more results you will get. We have seen many clients who spend thousands of dollars in follower and engagement-focused ads. We will consult you through this process once you sign-up with us.
12 Month Social Media Management Includes:
- 1 - 4 hour Strategy Session
- 12 - 60 Minute Accountability Calls to keep you focused and motivated- 1 per month
- Custom 12 Month Marketing Plan
- Facebook Business Page Management
- Instagram Business Page Management
- Implementation of Automation Tools for Client Engagement
- 2 Hour Product Photo Session per month (Product must be mailed in advance of the scheduled photo shoot)
- Monthly Analytic Reporting to track progress
You must have completed the Social Media Audit to be eligible for this service.